Nice Father’s Day. But back to work we go.

If you’re doing what you love, keep doing it, and keep getting better at it. If you don’t, do something else.

If you write ads…write better ones.

If you aim to please your customers, delight them more.

Do we panic when sales are not where you hope? No. You keep doing the right things for the right reasons, and then good days come around. Great ones.

Haven’t been satisfied for a long, long time? Then, something is wrong. Something needs to be changed. Don’t expect different outcomes while you keep the same routine and strategies.

The second half of the year is coming soon. Are you where you thought you would be? Did you do the things you said you would do? Don’t wait until the next new year to make another set of goals. Kick yours in the butt today.

Should you be talking to more people? Are you telling people what they’d like to hear (or are they secretly rolling their eyes – are you sure)? Are you working on tasks that will move you to the next level? Are you organized and focused?

Make the second half a good one!

Duane Christensen

Non-Fat Advertising blog

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About dc

Duane Christensen likes to organize words in a more effective manner to help you win the heart of your potential new customer. Those words can do many different things when arranged just right and used for Good... never Evil. ;-) Yes, we're talking about advertising. More specifically, small business advertising. I don't like it when hard-working local businesses getting duped into buying some kind of "ad package" that has little chance of paying them any dividends. I've dedicated almost 10 years to learning how to help small businesses get more from their local advertising. And I admit - I'm a geek. I love this stuff.

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