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I talk to a lot of business owners about advertising. They want new customers, and they want them NOW!
October 28, 2010
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I think the FIRST candidate in a political race that airs “attack” ads should automatically lose 25% of their final vote count. Do [...]
October 24, 2010
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When it comes to advertising, chasing giants is very frustrating. (When I say “giant”, I mean your huge competitor.) It’s [...]
October 20, 2010
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What does your product or service do for your customers? That’s a question that might have hundreds of answers. But there will be just a [...]
October 18, 2010
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Word, word, word, blah, blah, blah. How much time do you put into your sales messages?
October 15, 2010
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Let me set this up... my wife said to me, "Your Dad would like this place." Truckers, farmers, mechanics, old retired guys, waitresses that call [...]
October 10, 2010
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He said that if your customer LIKES your product or service...you'll be out of business soon.
October 7, 2010
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I changed the name of this blog from “The Big Advertising Superstore” to “Non-Fat Advertising”. For now anyway. :-) 3 [...]
October 3, 2010
