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Monthly Archives: September 2010

  • Advertising a small to medium-sized business can be difficult or it can be EASY. It’s easy, when you find something to say that your [...]

    Do your ads sound like your competitor’s ads?

    September 24, 2010
  • I don't care if you need an idea for dinner OR a promotional idea for your business...this works.

    Ever had trouble coming up with an idea?

    September 19, 2010
  • A good headline in your ads (especially your print ads) should include one of the following: 1. A Problem 2. Proof 3. A Proposition 4. A Promise [...]

    A good headline

    September 15, 2010
  • It was a great day when I realized I didn’t have to buy the cheapest stuff.  Because after high school there was about 9 years where I was [...]

    No Assembly Required

    September 12, 2010
  • I saw a local TV ad today… …and it was good.  I don’t get the chance to say that very often.  I bet you’re wondering [...]

    A good TV ad

    September 10, 2010
  • Would you like to "stamp" your business onto people's brains? Then, TIME and STRATEGY are important words to consider.

    Lose 20 pounds in 20 minutes!

    September 7, 2010
  • I was recently asked to give quick advice on advertising.  My first thought was “It’s not about YOU.”  Then, I pulled this [...]

    Do It Different

    September 5, 2010
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